About

For more than two decades, Compass Media has established its tradition of achieving results for those companies and organizations whose business it is to promote their businesses, services, and destinations. Our clients, including destination marketing organizations, retailers, vacation management companies, attractions, accommodations and more,  benefit from richly and skillfully crafted custom publications, magazine and newspaper inserts, custom guides, and innovative integrated marketing services.  More than 800 clients from across 12 states rely, every year, on Compass Media's particular expertise in connecting Southern travelers with destinations.

Compass Media has one of the industry's most experienced teams in the industry heading the interactive and social media departments. Compass offers clients easy and affordable options for initiating and/or incorporating Web technologies into programs in order to maximize results, reach new markets, and engage and maintain communications with target audiences.

 

Compass Media Founder J. Gary Ellis

Recognized for its contributions to the Gulf Coast Compass in 2008 was named Alabama Gulf Coast Business of the Year. Gary, himself, has been singled out not only as an outstanding entrepreneur, but an outstanding leader for his associates, his community and his industry. He was presented the 2009 Alabama Governor’s Tourism Award for his role in enhancing the state’s local, regional, and national image as a tourism destination, and shares his expertise with many local and regional professional associations.

A practical yet tenacious visionary and an unapologetic research junkie, Gary’s ability to pinpoint consumer and marketing trends has fueled Compass’ assertive expansion into emerging markets and technologies.

Blurring the boundaries of traditional media, his latest venture is a new interactive Compass business unit which offers a unique suite of interactive platforms and solutions to serve the Southeastern leisure travel market.

A strong advocate for authenticity in travel marketing, Gary works to capture and showcase the authentic voice of the South, and knows how to effectively market its irresistible allure to leisure travelers worldwide.