STREAMING TV

BUILD A SMARTER BUDGET WITH STREAMING TV

Want to reach your customer while they watch their favorite shows? Now more than ever, customers have the ability to watch what they want when they want, and advertisers have more opportunities to reach the right audience at the right time. 

Streaming TV is advertisements on any smart television or device connected to the internet to access streaming content outside of what is available from the typical offering from a cable service. Ads are bought programmatically and shown on these devices. 

Projections for the U.S. Streaming TV upfront spending doubled to $4.5 billion last year and are expected to reach $6 billion in 2022, with overall U.S. Streaming TV advertising hitting $19.1 billion this year, according to eMarketer.

With Streaming TV, we can reach your potential customers from the comfort of their couch. With targeting, we’re able to show your ads to the right people based on their watching habits and interests. Platforms include streaming devices like the Roku, cable options for cord-cutters (such as Sling, DirectTv On Demand, and more).

CUT THROUGH THE NOISE – WORK WITH A TRIED AND TRUE TEAM

The emergence of connected devices means more opportunities for you to reach potential customers at the right place and time. Using Streaming TV,  Compass is able to target by favorite shows, channels, genres, demographics, geos, and behaviors beyond the reach of traditional, linear tv (i.e. cable, satellite, and antenna). 

At Compass Media, our team is well versed in all things digital. We are excited to learn about your business, it’s customers, and what inspires them, then to craft that into an engaging message that will drive users to purchase your product or service. The growth of Streaming TV viewership provides more meaningful ways for you to engage at the right time with the right target audience at the right moments—merging together the high engagement rates of TV advertisements  and the laser focused targeting precision of digital.

Our services are tailored to your business’ unique needs. We can provide strategic planning, content production, photography, videography, design, and pretty much anything else you might need to connect to your audience.

Let’s watch your business grow… through Streaming TV.